it wasn’t that long ago that people didn’t care as much about what they were smoking. For a long time simply getting your hands on marijuana was enough to make a person happy. Those days are long gone. The average cannabis consumer is becoming more sophisticated by the day. People care more than ever what they are smoking.
Indica strains have quite a few different characteristics compared to sativa strains. If consumers want to get the most out of their consumption experience, they need to know the difference between indica and sativa strains, and how they affect people. Below is a great infographic about the differences between indica and sativa, courtesy of https://ganja.ca: