Hippo Premium Packaging announced that Kary Radestock, company Co-Founder and CEO, will be speaking at the NCIA Seed to Sale Show in Denver. The show is focused on innovation, best practices, and technology surrounding the whole life cycle of the cannabis plant, and how it is grown, processed and sold in a regulated market.
Radestock will be hosting a panel titled, “How to Get Your Brand Ready for the Competition Ahead.” She will be discussing the secrets behind effective brand development and will present ways that cannabis companies can position and package their products for success.
Radestock brings over 20-years of award-winning print and packaging expertise to the panel, and has worked with some of the top brands in the world. She launched Hippo in order to fill a need for professional packaging, branding, marketing, public relations, and design in the rapidly evolving cannabis industry.
“I am honored to be hosting this important panel and speaking alongside some of the most knowledgeable people in the cannabis industry,” Radestock said. “It is my hope that attendees leave our panel discussion with a much better understanding of the importance of developing a strong brand identity, and the steps that need to be taken to achieve that goal.”
The panel will be held on February 8 at 11:30 a.m. at the Colorado Convention Center. Other panelist include Amy Larson, VP Marketing, Cohnnabis; Mike Weiss, President/Founder of Nature’s Dream Inc, and creators of the Cannacopia strain finder app; and Adrian Sedlin, CEO, Canndescent.
For more information on the NCIA Seed to Sale Show, visit: www.seedtosaleshow.com
For information on Hippo Premium Packaging, call: 619-269-0939, or visit: www.hippopackaging.com.
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Source: PR Newswire